Language of Instruction
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Turkish
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Level of Course Unit
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Bachelor's Degree
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Department / Program
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INTERIOR ARCHITECTURE AND ENVIRONMENTAL DESIGN
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Type of Program
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Formal Education
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Type of Course Unit
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Compulsory
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Course Delivery Method
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Face To Face
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Objectives of the Course
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The aim of lesson; transferring basic information about entrepreneurship to students and establishing project groups to realize the project ideas they will develop within the framework of these principles. The existing literature on entrepreneurship in the world will be conveyed to the students, and this will enable them to understand the place and importance of entrepreneurship in the global economic system. Business Model Development practices will be taught to students, enabling them to clarify project ideas and test whether this project idea is a value proposition for entrepreneurship.
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Course Content
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Within the scope of this course; First, basic concepts about technology-based entrepreneurship will be given. The characteristics of successful and unsuccessful attempts will be mentioned. On all this general information, by giving students Business Model Development trainings; Guidelines will be provided to develop their own project ideas by putting the value proposition within the scope of entrepreneurship as well. With all this information, it will be aimed for entrepreneurs to develop projects and business ideas that are healthy and that can be the basis of any initiative in the priority technology field they choose. Finally, after the development of the business idea, information about the establishment, development and sales of the company will be shared when necessary.
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Course Methods and Techniques
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Lecture, Discussion, Question Answer, Practice
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Prerequisites and co-requisities
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None
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Course Coordinator
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None
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Name of Lecturers
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Instructor Birsen YÜCESES birsen.yuceses@ostimteknik.edu.tr
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Assistants
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None
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Work Placement(s)
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No
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Recommended or Required Reading
Resources
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Barringer, B. (2021). Entrepreneurship: Successfully Launching New Ventures 6th Edition (2021). Bamford, C. E., & Bruton, G. D. (2016), Entrepreneurship: The art, science, and process for success. McGraw-Hill Education. Harvard Business Review-Entrepreneur's Handbook by: Harvard Business Review Press, 2018. Hisrich R. Peters M. Shepherd D. (2020), Entrepreneurship Robert Hisrich, 11e. McGrawHill Education. Jones, O., Macpherson, A., & Jayawarna, D. (2013). Resourcing the start-up business: Creating dynamic entrepreneurial learning capabilities. Routledge. Kuratko, D. F. (2016). Entrepreneurship: Theory, process, and practice. Cengage learning. Neck, H. M., Neck, C. P., & Murray, E. L. (2019). Entrepreneurship: The practice and mindset. Sage Publications.
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Proje
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